# TAF, JA, or just WTH?

**URL:** https://tarck.cc/t/taf-ja-or-just-wth/21654
**Category:** Bikes
**Created:** [August 7, 2018, 1:03pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654 "2018-08-07T13:03:54Z")
**Posts on this page:** 20
**Page:** 68

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### Author: ![rabbi](https://static.tarck.cc/user_avatar/tarck.cc/rabbi/32/573_2.png) [@rabbi](https://tarck.cc/u/rabbi)
#### Post date: [July 18, 2019, 3:18pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1344 "2019-07-18T15:18:28Z")

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This is Storck in a nutshell. Although Storck has 3 different levels of carbon layup (comp, pro, platinum) for nearly every frameset. Hell, my Aernario frameset alone retails for $4500 (pro version) and the Platinum version is somewhere around $7500. But they also offer the complete Visioner with 105 for around $2300.

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### Author: ![schultzor](https://static.tarck.cc/user_avatar/tarck.cc/schultzor/32/709_2.png) [@schultzor](https://tarck.cc/u/schultzor)
#### Post date: [July 18, 2019, 4:18pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1345 "2019-07-18T16:18:37Z")

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That makes sense, but it seems like there’s a lot more “halo” spec bikes these days. From taking a quick look at [specialized.com](http://specialized.com), the cheapest model of that Creo is $9k MSRP, there are 5 Roubaix models \>=$10k MSRP, etc.

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### Author: ![russ](https://static.tarck.cc/user_avatar/tarck.cc/russ/32/127_2.png) [@russ](https://tarck.cc/u/russ)
#### Post date: [July 18, 2019, 4:22pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1346 "2019-07-18T16:22:24Z")

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> [@iwillbe](#):
>
> There’s a popular theory that the US bike industry has basically been chasing boomer bucks for the last 40 years. Given that nobody’s figured out a tacky, overpriced cure for human mortality, it looks like they’re going to be shuffling off to the big sunbelt in the sky pretty soon.

Assuming this is true  
does that make it a “bubble”  
or “making hay while the sun shines”

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### Author: ![russ](https://static.tarck.cc/user_avatar/tarck.cc/russ/32/127_2.png) [@russ](https://tarck.cc/u/russ)
#### Post date: [July 18, 2019, 4:23pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1347 "2019-07-18T16:23:24Z")

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> [@schultzor](#):
>
> this is the only reason that makes sense for the widespread ever-upwards price creep of top-end bikes, what other market segment can drop $12k on an electrified Roubaix in any quantity? there can’t be that many dentists out there

have you been to Boulder lately

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### Author: ![Rent-to-own-Faxmachine](https://static.tarck.cc/user_avatar/tarck.cc/rent-to-own-faxmachine/32/80299_2.png) [@Rent-to-own-Faxmachine](https://tarck.cc/u/Rent-to-own-Faxmachine)
#### Post date: [July 18, 2019, 4:24pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1348 "2019-07-18T16:24:18Z")

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> [@russ](#):
>
> have you been to Boulder lately

:tarckbear:

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### Author: ![iwillbe](https://static.tarck.cc/user_avatar/tarck.cc/iwillbe/32/1896_2.png) [@iwillbe](https://tarck.cc/u/iwillbe)
#### Post date: [July 18, 2019, 4:26pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1349 "2019-07-18T16:26:21Z")

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Good question, and because we can’t run parallel real world markets concurrently, we can’t really know until things either go to hell or don’t. I’d trust Braden’s use of the term bubble, he’s in the business and I’m not.

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### Author: ![schultzor](https://static.tarck.cc/user_avatar/tarck.cc/schultzor/32/709_2.png) [@schultzor](https://tarck.cc/u/schultzor)
#### Post date: [July 18, 2019, 4:27pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1350 "2019-07-18T16:27:45Z")

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ok, dentists + techbros into fitness?

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### Author: ![russ](https://static.tarck.cc/user_avatar/tarck.cc/russ/32/127_2.png) [@russ](https://tarck.cc/u/russ)
#### Post date: [July 18, 2019, 4:28pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1351 "2019-07-18T16:28:10Z")

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Real talk my roommate works at the local Trek dealership and sells at least one $10k+ e-bike a week. Usually to 40-something commuters it seems.  
She also somehow sold a $5k carbon Domane to a 10 year old

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### Author: ![iwillbe](https://static.tarck.cc/user_avatar/tarck.cc/iwillbe/32/1896_2.png) [@iwillbe](https://tarck.cc/u/iwillbe)
#### Post date: [July 18, 2019, 4:41pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1352 "2019-07-18T16:41:29Z")

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how did a 10 year old get $5k

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### Author: ![Dickason\_Daniel](https://static.tarck.cc/user_avatar/tarck.cc/dickason_daniel/32/13099_2.png) [@Dickason\_Daniel](https://tarck.cc/u/Dickason_Daniel)
#### Post date: [July 18, 2019, 4:48pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1353 "2019-07-18T16:48:08Z")

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techbro, probly.

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### Author: ![iwillbe](https://static.tarck.cc/user_avatar/tarck.cc/iwillbe/32/1896_2.png) [@iwillbe](https://tarck.cc/u/iwillbe)
#### Post date: [July 18, 2019, 4:48pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1354 "2019-07-18T16:48:31Z")

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I’d prefer that to dentist

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### Author: ![Dickason\_Daniel](https://static.tarck.cc/user_avatar/tarck.cc/dickason_daniel/32/13099_2.png) [@Dickason\_Daniel](https://tarck.cc/u/Dickason_Daniel)
#### Post date: [July 18, 2019, 4:49pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1355 "2019-07-18T16:49:39Z")

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or influencer.

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### Author: ![iwillbe](https://static.tarck.cc/user_avatar/tarck.cc/iwillbe/32/1896_2.png) [@iwillbe](https://tarck.cc/u/iwillbe)
#### Post date: [July 18, 2019, 5:18pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1356 "2019-07-18T17:18:00Z")

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YouTube vid title: A New Bike?! 5000$??? (Insert kid making wide eyed shocked expression)

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### Author: ![amy](https://static.tarck.cc/user_avatar/tarck.cc/amy/32/37766_2.png) [@amy](https://tarck.cc/u/amy)
#### Post date: [July 18, 2019, 7:20pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1357 "2019-07-18T19:20:10Z")

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TC: would totally ride a creo if i had dentist money. fuck yeah commuting home from boulder to ned at least once a week. could pedal for 90 minutes instead of 20m ride + 1h bus + 20 minute ride.

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### Author: ![Face](https://static.tarck.cc/user_avatar/tarck.cc/face/32/77523_2.png) [@Face](https://tarck.cc/u/Face)
#### Post date: [July 18, 2019, 7:39pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1358 "2019-07-18T19:39:32Z")

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TC I kinda want an e-roadie for my commute over the Oakland hills.

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### Author: ![jordanpattern](https://static.tarck.cc/user_avatar/tarck.cc/jordanpattern/32/28146_2.png) [@jordanpattern](https://tarck.cc/u/jordanpattern)
#### Post date: [July 18, 2019, 7:47pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1359 "2019-07-18T19:47:39Z")

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I would love to have an e-assist cargo bike.

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### Author: ![schultzor](https://static.tarck.cc/user_avatar/tarck.cc/schultzor/32/709_2.png) [@schultzor](https://tarck.cc/u/schultzor)
#### Post date: [July 18, 2019, 7:51pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1360 "2019-07-18T19:51:09Z")

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e-assist is pretty sweet on heavy cargo bike.

Most of my internal conflict about e-bikes is how it lets people go a lot faster than they’re capable of managing.

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<div class="post-metadata">

### Author: ![iwillbe](https://static.tarck.cc/user_avatar/tarck.cc/iwillbe/32/1896_2.png) [@iwillbe](https://tarck.cc/u/iwillbe)
#### Post date: [July 18, 2019, 8:00pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1361 "2019-07-18T20:00:06Z")

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And puts motorized vehicles on hiking trails and singletrack.

Urban cargo ebiking is a totally different beast.

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### Author: ![yonderboy](https://static.tarck.cc/user_avatar/tarck.cc/yonderboy/32/159376_2.png) [@yonderboy](https://tarck.cc/u/yonderboy)
#### Post date: [July 18, 2019, 8:03pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1362 "2019-07-18T20:03:31Z")

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> [@iwillbe](#):
>
> And puts motorized vehicles on hiking trails and singletrack.

Have you ever been on an ebike or been next to one? They’re nothing like motorcycles.

I regularly ride trails where old guys are riding pedal assist bikes. They’re not throwing a roost up the hills.

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### Author: ![iwillbe](https://static.tarck.cc/user_avatar/tarck.cc/iwillbe/32/1896_2.png) [@iwillbe](https://tarck.cc/u/iwillbe)
#### Post date: [July 18, 2019, 8:05pm UTC](https://tarck.cc/t/taf-ja-or-just-wth/21654/1363 "2019-07-18T20:05:55Z")

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allow me to counter your limited anecdote with my handwaving speculation:

it’s the thin end of the wedge.

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